2024-05-08

Today’s Startup of the Day is True Gum.

True Gum is a pioneering eco-friendly company from Copenhagen, Denmark, offering a sustainable, plant-based alternative to traditional chewing gum. True Gum's commitment to using only plant-based ingredients and natural flavors, sourced from gum trees, sets a new standard for environmentally conscious consumers, ensuring a cleaner, greener future.

Founded in 2017
$1.45M Raised

True Gum was founded by Peter Juul Regnersgaard, Jacob Jonasen Motzfeldt, Morten Ebdrup and Zabrina Ziegler. True Gum's founders embarked on a mission to reimagine chewing gum, starting in their home kitchens in Copenhagen, Denmark. After 472 prototypes and relentless dedication, they perfected a plastic-free recipe, transforming their idea into a reality sold in stores across Europe.

Startup of the Day is a daily editorial on today’s emerging startups. We focus on companies building innovative technology and try to stray away from trends. If you are interested in staying up-to-date, subscribe to our mailing list with your preferred cadence. Today’s feature was curated by Tay of the editorial team.
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